Salesforce to buy analytics company Tableau

Posted on Posted in Treading New

Salesforce’s imminent acquisition of Tableau is going to be a combination of the best as Tableau’s business intelligence will tremendously help the CRM platform Giant Salesforce turn data into useful insights. Salesforce is going to buy the analytics platform for humongous $ 15.7 billion. This is an all-stock deal wherein shares of common stock of Tableau will get exchanged for share of Salesforce’s common stock, a deal between one of the best CRM platforms with one of the best analytics platforms, creating the best of both the worlds.

With this agreement, Salesforce would be looking forward to raise its data visualization game and understand data better.  The data platform will also drive revenue for Salesforce’s cloud CRM solutions. “Together, Salesforce and Tableau share a deep commitment to empowering their respective communities and enabling people of every skill level to transform their businesses, their careers, and their lives through technology”, said Adam Selipsky( President & CEO, Tableau) in a statement. Tableau is helping whopping 80000 plus businesses including companies like Netflix and Verizon. After the deal, Tableau will be operating independently, committed to its vision, the vision it started with.  It’s one of the biggest acquisitions by Salesforce in last two decades.

Brian Pirri, a Salesforce shareholder and principal at New England Investment and Retirement Group, said Salesforce is smart to expand into business intelligence, especially after Google’s $2.6 billion purchase of Looker last week”, reported CNBC. Tableau comes in the picture here as it also helps analyze and consolidate big data, transforming information into fast and actionable insights, enhancing business impact.

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